Visualising sound through motion graphics
A creative campaign that blends motion and sound into an animated TV Spot.
The Challenge
A pitch correction tool for musicians
BandLab’s new feature, Autopitch, is a real-time pitch correction tool designed to enhance musical creativity, empower vocal performances, and inspire exploration.
End-to-end concept to animation translation
Leading visual development and storytelling to capture the creative essence of BandLab's Autopitch tool from art direction to animation.
Outcomes
Successfully positioned the feature as a leading, accessible pitch-correction tool for musicians of all skill levels.
-
100M+
Boosted user growth
Growing the existing community of Bandlab’s users
-
230k+
Social Impressions
Measured over Instagram, Tiktok and Youtube
NEXT PROJECT
EDB — Branding business in Singapore
Outreach
